Think Inside the Box

It began with a dream to create a packaged water brand that was kinder to the environment and would give back as an alternative for disposable water bottles.

AJ Green, Columnist

“Boxed Water Is Better” is a LLC packaging company that distributes clean water in recycled paper boxes. In 2009, Boxed Water launched their earliest cartons in Grand Rapids, Michigan, describing their water as pure and sustainable. Boxed Water seems to be a better way to consume water and prevent our planet from becoming a bottle-pervaded wasteland.

Did you know that the energy we waste using bottled water would be enough to power 190,000 homes? According to “Ban the Bottle,” the last average American used over 167 disposable water bottles but only recycled 38. Americans use about 50 billion plastic water bottles a year. Yet, the U.S. recycle rate is 23 percent, which means 38 billion water bottles are wasted each year, not to mention the plastic is worth more than $1 billion. In addition, 93 percent of people in the US have been diagnosed with levels of BPA in their system. BPA is a toxic chemical rate is 23 percent, which means 38 billion water bottles are wasted each year, not to mention the plastic is worth more than $1 billion. Basically, we’re throwing away money. In addition, 93 percent that can be deadly, most commonly found in plastic, bags, bottles, and many other plastic merchandise.

Did you know that chewing gum is generally made of plastic and 1.74 trillion sticks of it make their way around the US annually with no way to recycle them according to Boxed Water is Better? Moreover, the average person will use up to 38,000 straws a day in the US, and a large percentage of those straws find themselves in landfills. With so much plastic in landfills already, using alternatives to plastic is crucial to protecting our environment. Although the U.S. recycle rate for paper and cardboard is at 87 percent, we can still do more, and Boxed Water is one more way we can help.

Paper is additionally just a better material compared to plastic. According to University of Southern Indiana, using recycled scrap paper instead of virgin, or non recycled, material saves 7,000 gallons of water per ton of paper produced, and recycled paper production creates 74 percent less air pollution and 35 percent less water pollution. In 2010, 31 percent of paper was recovered from various places in the United States and distributed towards corrugated boxes (i.e. shipping or packaging boxes), and 12 percent were used to form produce boxboard (i.e. cereal boxes). When paper is reused instead of plastic, it dwindles greenhouse gas emissions, saves energy, conserves natural resources, and stays out of trash depots.

Doesn’t this make recycling more captivating? Imagine a new generation with every human being recycling, and Boxed Water will be the new bottled water. I understand, some communities do not have easily accessible recycling and sometimes hoarding all of that paper can get a bit “messy.” In some situations, it could be worth the “extra effort.” Honestly, I make an effort to recycle, yet I do not consistently. I make the best of what is given to me, like recycling at parks, stores, even at school.

So far, I think Boxed Water is doing a great job. Although I haven’t actually tried their water yet, their logic seems to be in order, and everyone loves it. Many celebrities have been caught on camera downing boxes of their water,

Boxed Water is an eco-friendly project, that was well-planned and thought of. So the next time you think of throwing away a plastic bottle, think of some alternatives like Boxed Water.